1. Shea Butter: The Classic Protector
- Overview: Known as the “skin’s shield,” shea butter is rich in fatty acids and vitamins.
- Key Benefit: Deep moisture and barrier support, especially for winter dryness.
- Tone: Confident and practical — “Shea butter is the foundation of lasting hydration.
2. Mango Butter: Lightweight Luxury
- Overview: A softer, lighter butter that absorbs quickly.
- Key Benefit: Antioxidant-rich hydration without heaviness.
- Tone: Fresh and uplifting — “Mango butter keeps skin soft without the weight.”
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3. Kokum Butter: The Repair Specialist
- Overview: A lesser-known but powerful butter.
- Key Benefit: Rich emollient that supports repair for cracked, dry skin.
- Tone: Grounded and reassuring — “Kokum butter restores where skin needs it most.”
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4. Vitamin E Oil: The Natural Protector
- Overview: A potent antioxidant that complements butters.
- Key Benefit: Protects against environmental stressors and supports skin repair.
- Tone: Direct and professional — “Vitamin E strengthens your skin’s resilience.”
5. Transparency: No Artificial Coloring
- Overview: A commitment to clean, honest skincare.
- Key Benefit: Pure formulations that let natural ingredients shine.
- Tone: Clear and confident — “No dyes, no distractions — just nature’s true colors.”
